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Bleacher Report’s Chance: The Pursuit of Relevance

By Mats Engdahl On July - 16 - 2009
It should be said that I come from a family rooted in old media, so every time I post something on the Internet, it constitutes a small betrayal on my part. My father was a journalist for 30 years, and when he was hired by his paper to build its Web site from scratch, he had inkling he was contributing to an institution's demise. It is that thought that fills me with trepidation whenever I contribute to new media's growth. But the other 90 percent of my brain is infatuated with the Internet's singular power to both galvanize and refine the ...

Bleacher Report’s Chance: The Pursuit of Relevance

By Mats Engdahl On July - 16 - 2009
It should be said that I come from a family rooted in old media, so every time I post something on the Internet, it constitutes a small betrayal on my part. My father was a journalist for 30 years, and when he was hired by his paper to build its Web site from scratch, he had inkling he was contributing to an institution's demise. It is that thought that fills me with trepidation whenever I contribute to new media's growth. But the other 90 percent of my brain is infatuated with the Internet's singular power to both galvanize and refine the ...
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