LESAProject

Of all NBA teams, only the Miami Heat and Oklahoma City Thunder fail to come up with an “S” for the cheerleaders. For the first time in the history of the league, neither team in the NBA Finals is giving us a letter "S" to conjure on the front of players' jerseys. Yes, the word “significant” begins with "S," while NBA “Finals” ends with one. The last time we saw a big “S” on the chest of a mighty superhero in the NBA, he was playing for the Magic, going by the name of Dwight Howard. How important is it ...

In 1967, the Red Sox adopted a song from Man of La Mancha, and everyone sang “The Impossible Dream.” This year, the Red Sox fans are torn as to their new theme song. Red Sox fans don’t know whether we should sing “The September Song” or “Send in the Clowns.” Perhaps fans already know which one is more appropriate. Every other game we find ourselves humming the tunes apropos, like we did during the Golden Age of Losing at Fenway. Oh, it’s a long, long way from April to October, but the days grow short when you reach September. When the ...

When the Boston Red Sox began their season losing six straight games and having one of the worst Aprils in their history, it seemed as if it were over. Fortunately, that losing streak was a hiccup, a minor skin irritation, but now it seems the symptoms have become full blown. The Sox, to their great resiliency, came back and played far beyond what the opening week suggested. They looked almost like what the stats sheet said they would appear to be. Alas, the injury bug has hit like Contagion, the new hit movie about a pandemic. Forget Bird Flu or ...

New England Patriot fans may hope the form QB Tom Brady shows in his new commercial for footwear is not a foreshadow of his playing in the NFL. As a model, Brady shows how fleet of foot he can be in his new UGG Australia spot. Alas, the only person who may appreciate the prancing may be Tyrannosaurus Rex Ryan. Brady walks down the mean streets to a Mos Def hop and shows he may either be tone deaf or trying to prove that scrambling is not his strong suit. In terms of content, the commercial follows Brady walking to ...

Kris Humphries and Kim Kardashian’s marriage may be on a collision course with the lockout in basketball. Which one ends first may be the sign that on the court, traveling is back in fashion. On a honeymoon whirl around the world, Kim Kardashian and her dribbling husband are all over the Internet like a bad hurricane report. On their honeymoon when Kris Humphries threw Kim into the ocean, she lost a $75,000 earring. It’s almost as bad when he tries to throw a basketball into the net from 25 feet. It’s not as easy as throwing your bride into the ...

Why do so many fans hate Chad Ochocinco? Let’s count the ways. Actually, his image and likeability quotient has improved since coming to New England, but he still garners endless tweeting insults. We cannot understand why there is such unreasonable animosity toward someone with such a sunny disposition. Perhaps some despise him because he changed his name from a dull moniker to something more suitable to a self-made man. Perhaps some despise him because he finds joy in celebrating his work at the goal line. Perhaps he is disliked because he is not Ralph Ellison’s Invisible Man. Some obviously dislike ...

Each week this season, New England celebrity Tom Brady will enhance his bank account by fielding questions on local sports radio shows. After his first 2011 preseason appearance, Tom gave his usual affable and standard answers to the press.During another pointless interview, the fawning minions that have graduated from unimpressed press corps to media communicators (no one is a writer or reporter any longer) will spend time tossing cream puffs at Tom to show how friendly the objective sports writer can be. Tom Brady is not fooled, and he is no one’s fool. To listen to Tom handle with adept ...

The burning issues of our generation continues to emerge in the volatile sports world. Forget about shootings in the parking lots of San Francisco; inquiring minds want to know the important stuff. Now that Kim Kardashian has bagged her paramour, the question has been raised about names she and her dribbling husband will share. If you are a celebrity with name recognition, or simply like your name, you may not want to alter it. If it is multi-syllabic and endless in its vowel combinations, you may want to shake the wheel of fortune and opt out. For Kris Humphries, already deigned ...

Michael Vick wants a dog. He is apparently lonely for wet noses and a little tail. We are speechless. From bowwow to arf to ruff and woof, we are not able to put our mouth around the word “hubris.” The NFL and the media are now conspiring to silence the yapping of little dogs and rehab the image of Michael Vick. Since dogs are not first-class citizens, except in the hearts of their owners, Michael Vick will be able to own a dog legally in 2012, shortly before the asteroid hits Earth. According to GQ, which has recently also given ...

 The couple soon to enter into wedded bliss, Kris Humphries and Kim Kardashian (or is that Kim Humphries and Kris Kardashian?) have promised no nuptials before the wedding. And those sensation-seeking guests who take up too much space have been the first casualties of the epic battle that makes Paris stealing Helen of Troy look like a bad movie with Brad Pitt and Orlando Bloom. Yes, Kim or one of the high and mighty Kardashians just think the wedding is becoming too gross, too bloated, too overwhelming and too much to bear. They’ve finally caught up with everyone else. Their solution is ...